ACCOMPLISHMENTS

• Harley-Davidson: 4 years as the Experience Lead for the Harley-Davidson account
• Certified Associate in Project Management (CAPM): Project Management Institute
• Worked with some of the top global brands such as Harley-Davidson, Target, Sprint, Jeep, Home Depot, Coca-Cola, Sony PlayStation, UPS, Kimberly-Clark
• H-D Rushmore: 2014 Best Automotive Website, Best Mobile Website – Internet Advertising Competition; 2014 Website Features, Video or Motion Graphics (Gold) – W3; 2014 Website Automotive (Silver) – W3; 2014 Website Excellence: Automotive – OMMA
• Jeep.com: 2012 WebAward for Outstanding Achievement in Web Development, Automobile Standard of Excellence – The Web Marketing Association
• Sprint.com: 2011 Best in Class, Telecommunications – Interactive Media Award; Best in Wireless Purchase Experience – J.D Power & Associates
• Coast Capital Savings: 2008 National Credit Union Innovation Award – Credit Union Central of Canada; 2007 Overall Innovation Excellence Award, Innovation Award in the Service Category – Credit Union Central of BC; 2007 Best of Show, Best in Province & an Achievement in Marketing Excellence – Marketing Association for Credit Unions
• Future Shop: Project managed & designed the user experience of Future Shop’s first-ever, interactive avatar
• Bensen: 2007 Web Design Winner – Applied Arts
• Steadyhand: 2007 Web Design Winner – Applied Arts; 2007 Cannes Shortlist, Financial Services – Cannes Lions
• Vancouver Sculpture Biennale Web Site: 2007 Interactive Media Award for Public Service/Charity – Applied Arts
• AGL Resources Web Site: 2005 Best Energy Website – The Web Marketing Association
• Home Depot Nursery Certification Elearning Application: 2004 Brandon Hall Excellence in Learning Award Winner (Gold Award in Custom Content, Full Course Category) – Brandon Hall Group
• Center for Puppetry Arts Web Site: 2004 Standard of Excellence – The Web Marketing Association
• UPS Brand Unveiling Web Site: 2003 Best International Business Web Site – The Web Marketing Association
• UPS Careers Web Site: 2003 America’s top 25 Corporate Career Web Site – CareersXroads
• Microsoft Certified Professional (MCP): Developing Applications With Microsoft Visual Basic 5.0

SKILLS & EXPERTISE

User experience, creative direction, heuristic evaluation, web design, wireframes, style guides, OmniGraffle, Axure, InDesign, Photoshop, Illustrator

EMPLOYMENT

Senior Interaction Designer

Freelance
September 2015 to Current  |  Toronto ON, Canada

• Current Procom contract assignment: Senior Interaction Designer at TD Bank. Job responsibilities include working directly with business units to define requirements, enhancing user flows, designing & building functional Axure prototypes.

Senior UX Designer

AKQA
December 2014 to August 2015  |  Toronto ON, Canada

• Created useable, intuitive & intelligent interaction designs
• Helped improve BMO’s mortgage activation results by transforming data insights into measurable optimizations to their customer online experience
• Developed new experiential retail concepts for Verizon

Manager, Experience Design

SAPIENT
January 2012 to November 2014  |  Toronto ON, Canada

• Estimated, planned & lead multiple tracks of creative work for Harley-Davidson
• Served as a partner to Account, Strategy & other Creative leads
• Identified opportunities to create business value & improve the user experience
• Supported creative aspects of sales pursuits including proposal creation
• Served as the primary UX interface between our internal team & clients throughout the life of an engagement
• Developed & maintained relationships with key client stakeholder
• Discovered & analyzed business needs, project requirements & specifications, industry best practices & competitive review, existing heuristic evaluation & usability testing
• Created concept models, user flows, sitemaps & wireframes
• Supervised & mentored junior Information Architects towards client delivery & excellence
• Established & advocated UX standards & templates

Senior Information Architect

SAPIENT
September 2007 to December 2011  |  Toronto ON, Canada

• Analyzed industry best practices & competitive review
• Translated business needs, project requirements & technical specifications into meaningful interactive experiences
• Created detailed user experience documentation which included sitemaps & wireframes
• Presented & reviewed interaction designs with client stakeholders for approval

Associate Creative Director

BURNKIT
October 2005 to August 2007  |  Vancouver BC, CAN

• Defined, managed & controlled project scope & the change control process
• Kept project on track by clearly communicating project issues & resolution to the client & internal team through clear task lists, issue tracking, status reports & meeting notes
• Managed client relationship & expectations by serving as the primary day-to-day contact for the client & leading efficient meetings & conference calls
• Directed team members & delegated work accordingly
• Provided creative direction, guidance, leadership & support to Designers & project teams
• Created creative briefs, project plans, proposals, invoices & SOWs

Senior Creative Designer

MACQUARIUM
January 2003 to September 2005  |  Atlanta GA, USA

• Developed & framed creative concepts according to project requirements
• Presented designs & key milestone deliverables to client stakeholders
• Managed creative teams & tracks of work, including: Lead & directed the creative team from concept to completion, planned & estimated for highly complex project; delegation of design responsibilities; risk/issue management & resolution

Creative Designer

MACQUARIUM
December 1999 to December 2002  |  Atlanta GA, USA

• Created & executed visual design comps, creative assets & presentation materials
• Applied brand identity systems, typography, photography & color to create innovative visual solutions that met business & user needs

EDUCATION

Post Graduate Diploma in Applied Information Technology

INFORMATION TECHNOLOGY INSTITUTE
1998 to 1999  |  Toronto ON, CAN

• Graduated in the top 5% of the class
• Winner of the best portfolio of the year

Bachelor of Science (Honours)

UNIVERSITY OF TORONTO
1994 to 1998  |  Toronto ON, CAN

• Graduated with Distinction
• Majored in Psychology & Human Biology

Print portfolio & references available upon request