TD & BMO
TD
AFFORDABILITY CALCULATOR
TD CLAIMS
MYINSURANCE
USER-BASED INSURANCE APP
Date: 2015-2017 | Contract: TD | Role: Experience Designer
Responsibilities: Analyzed industry best practices & competitive review; translated business needs, project requirements & technical specifications into meaningful interactive experiences; created detailed user experience documentation which included sitemaps & wireframes; presented & reviewed interaction designs with client stakeholders for approval.
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Get addresses, maps, driving directions & hours for the Scotiabank branches & ABM locations across Canada.
"It has caused huge buzz within Scotia & they’ve already approached us about future phases to expand it. Our client was laughing that he was getting enthusiastic enhancement requests from many groups within the bank before it had even launched."
– Ben Feist, Senior Manager, Interactive Development, Sapient
"Great job to Ben & team!! IBM told Scotia that it would take 8 months to develop/put this together & you guys did it in a few weeks. Congratulations!!"
– Waleed Jifri, Client Executive, Sapient
BMO
PUBLIC SITE
MORTGAGES: USER JOURNEYS
MORTGAGES: OPTIMIZATION
CREDIT CARD: USER JOURNEYS
Date: 2014-2015 | Agency: AKQA | Role: Experience Designer
Responsibilities: Analyzed industry best practices & competitive review; translated business needs, project requirements & technical specifications into meaningful interactive experiences; created detailed user experience documentation which included sitemaps & wireframes; presented & reviewed interaction designs with client stakeholders for approval.
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Scotia Rewards allows users to view their points balance & redeem for merchandise, gift certificates & vouchers. The site re-design improved the redeeming of points process by providing the user a richer, more interactive experience.
"Checked out the site – it is so user friendly & really begs you to dive in & move around the site (cha ching!). Other sites are clumsy & confusing – this is really clean. Good job guys, I hear this client is not easy to please."
– Rhia Newton, Senior Associate, Learning & Development, Sapient